广东百事泰电子商务股份有限公司(股票简称:百事泰,股票代码:833663)是国内首家国际F2C电子商务连锁企业,主要从事各类自主品牌产品的研发、设计、生产及跨境电子商务贸易;
2007年12月百事泰深圳总部正式成立,2010年开始着手布局“全球化“的销售网络,首先在美国设立分公司,布局北美市场,后又相继设立英国、日本等海外子公司,现已形成以深圳总部为辐射,“1+3“国际化的架构体系;
2011年,公司由传统外贸转型为全网营销,通过多平台增加全球销售渠道,增大原有主要市场的渗透率,有选择的切入新市场,扩大在线零售渠道,迅速发展成为“Amazon和京东的战略卖家”;同时,全网营销也促进了品牌建设,百事泰旗下的自有品牌“BESTEK”,已成为北美、欧洲、亚洲等多个国家和地区最受欢迎的汽车电子、电源类及数码周边配件知名品牌之一;市场占有率与业务覆盖规模高速增长,多款产品在Amazon、EBay、京东等线上市场稳居前列;并且每年都以3倍的销售业绩快速增长。
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