他是最早一批依靠博客赚钱的领军人物,他是为数不多的能依靠博客月入上万美金的博主,他同时也是多个广告联盟的618.html">负责人!
谈到John Chow,那就不得不了他与google的那段不解之缘了。06年的时候,johnchow.com正处于萌芽阶段,但那时的收入已很不错了,月收入超过6千美金。但对于这样的收入,John Chow是相当不满意的。于是,他想了这么一招,短期内将Makemoneyonline这个关键词优化到google首页的方法。那时,网赚正处于喷发期,由Makemoneyonline这个关键词来的流量是相当大的。如果,再结合出售链接、出售付费评论等盈利方式的话,那么收入是很可观的。
John Chow是如何在短期内将Makemoneyonline优化到google第一位呢?他是这样子操作的,他开展了一个写文章送链接的活动,假如你写了一篇关于John Chow博客的文章并发表在自己的站点上,那么John Chow相应的就会给你加一个链接。这个活动无疑是成功的,John Chow做了800多个链接,但他同时也获得了800多个高质量的外链。
但是,好景不长,google的惩罚很快随之而至。google是不允许出售链接、出售付费评论等形式的存在的。John Chow的博客很快就失去了google这一流量来源,且更为可悲的是,由于撰写大量付费评论,导致John Chow博客充斥着大量的垃圾内容,John Chow的读者已不再喜欢阅读他的博客了,John Chow失去了他的读者群。
认识到这一错误后,John Chow主动联系google,并取得其再次的信任。在付费评论方面,他尽量少接一些不相关的付费评论。
据有公布的信息表明,John Chow在2008单靠.johnchow.com就可获利超过3W美元。但这仅仅是他的一小部分收入,不包括广告联盟。
John Chow值得我们学习的思路:
1、撰写个人电子书,有效的搭建起个人博客品牌;
2、线上活动和线下活动的结合,有效的拉近了与读者的距离;
3、推广系统的有效利用,这点国外做联署营销的大佬都做得很好;
4、有紧密且强大的站长圈,国内站长在这方面还是要多向国外站长学习。
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